//Car Usership not Ownership
Car Usership not Ownership
Usership not ownership, new vehicle propulsion and all-new brands
If the automotive industry is poised to see more change in the next five years than it has in the past 50, what sort of future are we looking at 20 years down the line? There’s no crystal ball, but the trends at work today suggest a clear direction towards a shared economy and smart technology.
Cars will look different 20 years hence, as will the business models supporting them. The roster of successful companies and brands could be very different – and for existing players to give future consumers what they want, there’s a need for drastic change.
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